From Slide 1 to Sign-Off: Presenting Your Design with Confidence

Presenting your design

The best and most common way to present your design is via a slideshow. A good slideshow  should convey only the essential information, and be kept short and sweet. They should have a simple and professional manner to them, and not get carried away with any animations or slide transitions.

Appropriate backgrounds as the information will be the focus.

These ones are  far too busy and will distract from the information.

The most powerful tool in a presentation, however, is you; when people buy your product, They are also buying you. The audience is most likely going to spend most of their time looking at you, so it’s important that you are also well presented, and dressed for the occasion.

The audience also reads your body language, and its small things such as “crossing your arms” makes you look confrontational and closed off, or slouching can show a lack of confidence, which is conveyed into a lack of confidence in your design, this can also be displayed by a monotonous tone or having your hands in your pockets.

For anyone who lacks confidence, it is amazing how much you can gain by rehearsing well for a presentation, you can practise in front of friends and family or simply just yourself. It  will help the material to become well versed and you will come across as more confident.

A demonstration of the design is also welcome, whether this is a physical demonstration in the room, or a video if the design is not suited for a board room.

There is a wealth of information on the internet for how to deliver a good presentation.

Analysis of Presentation Feedback

There will always be feedback from the presentation, the most important thing about feedback is to take it on board, never dismiss it, and use it to grow and develop either the product or yourself.

 If we compare it to the five-stage design process we could say the presentation is the prototype or test phase, which will feed back into the empathise, design or idea stages.

Strategies for Improvement

Remembering the five-stage design process, the testing phase can bring the project back to different steps, whether it is to completely restart at the empathise step, or the feedback redefines the problems, or maybe it is just more ideas generated for the design.

It is also important to check that the feedback provided for new ideas are feasible ones, not all feedback might be useful!

What’s important is that you document all feedback, and write it down. You can then use this to go through systematically and make any improvements to your chosen design solution if required.

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